tags: marketing + social media
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24045. http://www.readwriteweb.com/archives/why_most_facebook_marketing_doesnt_work.php First, deep campaigns don't work. Digital agencies love deep, expensive campaigns on Facebook, with tons of pages, interaction, and art. It fits in with how agencies build microsites and websites, and justifies the $100,000-plus price tag that they like
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23737. http://thenextweb.com/socialmedia/2010/11/30/brands-how-to-survive-a-facebook-attack/ Facebook page attacks have become almost mainstream these days with new fronts popping up daily, sometimes it’s between organizations, like Greenpeace, PETA and brands and others between outraged customers and brands. But no matter who is the one bashing
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23708. http://thenextweb.com/socialmedia/2010/11/22/brand-storytelling-in-the-social-media-era/ What mythological brands and mythic brands have in common is great stories that inspire people and connect with them emotionally. In the words of Seth Godin “…if I were trying to invent a mythic brand, I’d want to be sure that there was a story, not just
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23701. http://thenextweb.com/socialmedia/2010/11/18/the-dos-donts-of-facebook-commerce/?awesm=tnw.to_173BK&utm_content=twitter-publisher-main&utm_medium=tnw.to-twitter&utm_source=twitter.com F-commerce, is “the ability to execute transactions in Facebook without leaving the network or leveraging the open graph by integrating Facebook into traditional site-based e-commerce platforms,” according to Brian Solis from Fast Company. As social media
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23564. http://www.readwriteweb.com/enterprise/2010/10/facebook-groups-as-enterprise.php Socialcast's Carrie Young asks "if Facebook Groups will kill enterprise microblogging?" and answers with a firm "no." As Adam Greenfield says "This rarely kills That outright." But should enterprise collaboration vendors be worried?
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23467. http://www.suit.gr/viral-loop/ Αν θέλετε λοιπόν η εταιρία σας να υλοποιήσει τη «γαμάτη ιδέα» που έχετε για την επόμενη ενέργεια και να ενεργοποιήσει πραγματικά το viral loop, φροντίστε να έχετε συμπεριλάβει τα παρακάτω
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23437. http://twournal.com/home Get your Twournal as an eBook for free by Creating a Twournal. It's a stylish way to backup your tweets. No purchase necessary.
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23317. http://socialmediatoday.com/mikebrown1/146589/6-social-media-metrics-you-should-be-tracking/ When thinking about your social media strategy, you should be planning for 6 important metrics. What are the six? There are 3 different levels of social media participation and 2 different types of metrics. Put them in a 3 x 2 metrics, and you get six.
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23302. http://avakon.com/blog/2010/07/13/social-media-marketing-%ce%b5%ce%af%ce%bc%ce%b1%ce%b9-%cf%88%ce%b7%cf%86%ce%b9%ce%b1%ce%ba%ce%ac-%ce%b1%ce%bd%ce%b1%ce%bb%cf%86%ce%ac%ce%b2%ce%b7%cf%84%ce%bf%cf%82/ Δεν περίμενα ποτέ ότι από την στιγμή που αποφάσισα να ασχοληθώ και με την ψηφιακή αγορά, θα συναντήσω τόσους πολλούς οι οποίοι εκτός του ότι, πράγματι, είναι εξαιρετικοί στη γνώση της τεχνολογίας, θα είναι και εμπειρογνώμονες σε οτιδήποτε έχει και εφαρμογ
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23273. http://www.storkie.com/t-facebook-wedding-guide.aspx Designing your Facebook Wedding Page so it is easy to use and a special place to share your wedding news is simple.
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23262. http://www.marketingvox.com/facebook-versus-twitter-which-is-better-for-your-business-047272 There is little doubt that social media can help even the tinniest business. One only has to look towards the mobile food trucks and carts that have attracted a following on such platforms as Facebook and Twitter. "I'm certainly not getting rich, by any
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23259. http://www.penn-olson.com/2010/06/29/understanding-women-in-social-media-infogrpahic/?awesm=fbshare.me_AP4mJ&utm_medium=fbshare.me-facebook-post&utm_source=facebook.com&utm_content=fbshare-js-large Women rule social media, and they still do. Ethan Bloch, of Flowtown, has put together a comprehensive piece of infographic, which supports that fact. It also comprises valuable information for marketers looking to understand women’s activity in the onlin
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23250. http://www.socialmediaexaminer.com/4-ways-social-media-is-changing-your-relationships/ One main facet of social media is its emphasis on creating and maintaining relationships. All the content you create, all the following you build, each of these is designed to create and foster more intimate relationships with people, in some cases, peop
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23242. http://nutshellmail.com/facebook/pages/ The free Email Newsletter application enables your fans to keep track of new activity on your page. Automatically send the latest feeds from your page to your fans' email inboxes. * Increase readership and fan engagement * Encourage more shares
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23092. http://www.socialmediaexplorer.com/2010/06/09/copywriting-for-social-media/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SocialMediaExplorer+%28Social+Media+Explorer%29 Copywriting for social media is an interesting and deep topic because there are so many different channels, mechanisms and purposes. It’s almost like you have to learn a separate business … there’s the ad business … there’s PR … there’s social. Each sligh
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